Mar 28, 2024  
ARCHIVED 2020-2021 Undergraduate Catalog 
    
ARCHIVED 2020-2021 Undergraduate Catalog [ARCHIVED CATALOG]

MKTG 340 - Professional Selling

4.00 credit hours
Introduces the fundamental principles and concepts of personal selling. Focuses on developing and maintaining relationships with customers, and managing the sales process of prospecting, approaching, interacting with, and keeping consumers while achieving the organization’s goals. Emphasis is also placed on developing strong communications skills to deliver an effective sales presentation.

Prerequisite(s): MKTG 300 .


Click here for the schedule of classes.