May 17, 2024

ARCHIVED 2017-2018 Undergraduate Catalog

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ARCHIVED 2017-2018 Undergraduate Catalog [ARCHIVED CATALOG]

Marketing Minor

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For additional programs and courses in this department, see Management and Marketing .

Minor Requirements

A minimum of 18.5 credit hours to include:

BUS 135 - Introduction to International Business
BUS 368 - Principles of Marketing
BUS 372 - Consumer Behavior
BUS 393 - Market Research
BUS 455 - Promotional Strategy
One elective in the School of Business and Entrepreneurship

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