May 03, 2024  
ARCHIVED 2022-2023 Graduate Catalog 
    
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ARCHIVED 2022-2023 Graduate Catalog [ARCHIVED CATALOG]

Sport Leadership

Program Director: Dr. Tammy Wynard

Mission Statement

Sport Leadership prepares students to apply business, coaching and physical education principles to effectively manage athletic programs and teams, fitness/rehabilitation facilities and health clubs, sport recreation services and other related services.

Degree Features

  • 100% Online Curriculum - flexible courses designed to fit your busy schedule so you can keep your job while earning your degree
  • Comprehensive Curriculum - a strong curriculum that looks to the future by offering courses in trending sports leadership topics, such as Sport Promotion, Marketing and Public Relations; Financial Models in Sport, and Management of Facilities and Events.

Programs

Master of Arts in Sport Leadership

Courses

  • MSPT 603 - Legal and Ethical Aspects of Sport

    3.00 credit hours
    Students gain a foundational background of the legal system. Topics include constitutional law, contract law, tort law, risk management, product liability, administrative and statutory law, Title IX and gender discrimination, drug testing and legal aspects of amateurism as these pertain to all areas of regulation in sport. Ethical dimensions of organizational leadership, including the role of ethics in sport, fair play/gamesmanship, sportsmanship, sport enhancement, gender equity, dis/ability and commercial exploitation be discussed. Connections between theory and real-world scenarios are made.


    Click here for the schedule of classes.


  • MSPT 606 - Sport Promotion, Marketing and Public Relations

    3.00 credit hours
    Students explore marketing practices, procedures and operations utilized at all levels of sport. Focus areas include technologies for developing strategic marketing and practical applications as they pertain to a wide array of sport organizations and the use of analytics including both quantitative and qualitative data to drive key business decisions. Students are provided an introduction to the structure, function, role and effect of the media in the sport industry, including the foundational study of the principles and fundamentals of sports information and media relations.


    Click here for the schedule of classes.


  • MSPT 609 - Financial Models in Sport

    3.00 credit hours
    Topics include budgeting, fundraising, traditional and alternative revenue streams, managing expenses and keys to sound financial decision making. Students are able to develop a conceptual framework for planning, development, management and implementation of fundraising events in sport.


    Click here for the schedule of classes.


  • MSPT 612 - Management of Facilities and Events

    3.00 credit hours
    Students develop the leadership required to implement best practices in the development and management of sport and recreational venues and events. Topics include facility design, planning, safety concerns, maintenance and scheduling.

    Prerequisite(s): MSPT 606  and MSPT 609 .


    Click here for the schedule of classes.



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